Our humble beginnings take us back to a home office and work shop in Holmen, WI. Both having our fill of the "big box" sign company scene, we knew we could do better. We had to do better. We really felt the public needed more ecomonical choices for their hard earned money.
With that in mind, we worked, and we worked, until we had a service and a product that we could be proud of. Word of mouth was our friend back then, as we grew from our garage to purchasing 2nd Avenue Sign Co. in 2005. This move gave us more tools to help our clients and easier access for new customers.  In March of 2013, Donald and Margie Brown took over the helm.  Their drive and aim is to make better than it's ever been, with more trucks, service crews and a wider service area while keeping the "quality" in Quality Sign.

Now, more than ever, we are committed to giving you, the customer, what you deserve. Dependable service at an affordable price.

We currently provide service to some of the nations major retailers within a radius of 200 miles. Our client portfolio continues to grow due to our quality of work, prompt response, and competitive pricing.

Festival Foods, Gundersen Lutheran, TCI AEC Inc, McDonalds, Taco Johns, Paul's Heating, Applebees, Menards, Gerke-Edwards Properties, Quillin's, Hansen's IGA, Edward's Mini Storage, Our Town Market, Schomburg Refrigeration, Pepsi Cola of La Crosse, Gerrard Hoeschler, Baymont Inn, BP Petroleum, Tequila’s, La Crosse Radio Group, Sparta Hardware, 2 Brothers Motorsports, City of Onalaska, Maple Grove Country Club, La Crosse Country Club, Skipperliner, Days Hotel, AmericInn, Brent’s Cellular, Best Buy, Office Depot, Taco Bell, Quiznos Subs and B.A. Burrito, are just some of our valued clients.